DAM Consulting

Digital asset chaos eventually catches up with every growing business. Perhaps your once-effective DAM solution now struggles to keep pace with your expansion, or your teams waste precious hours searching for the "final version" of assets while questioning usage rights. At Hamari, we specialize in transforming digital asset management through strategic consulting. Whether you need to optimize your existing DAM platform or deploy a fresh solution, our expertise ensures your digital assets become business drivers rather than operational bottlenecks.

What our DAM Consulting Delivers

Our consulting services help you establish the foundation for DAM success. We work collaboratively to understand your unique challenges, define clear objectives, and implement solutions that deliver measurable business value.

Here is our approach:

Strategic Discovery and Assessment

We begin by thoroughly analyzing your current state, examining existing processes, workflows, and pain points. Our team documents everything we learn about your DAM ecosystem to create a comprehensive picture of where you are today. This first step makes sure everyone understands your starting point, allowing us to chart the most effective path forward.

DAM Software Selection and Evaluation

With countless DAM platforms available, choosing the right one can be overwhelming. Our experts guide you through a proven evaluation process that matches your specific needs. We are involved all through this process, from making vendor introductions to conducting full-scale evaluations, including business analysis, executive workshops, vendor assessment, and final selection support.

Technology Integration and Implementation

Your DAM platform must seamlessly connect with your broader technology ecosystem. We specialize in systems integration, creating automated workflows that connect your DAM with existing applications and platforms. Our team develops custom taxonomy mapping, migration strategies, and brand guidelines functionality to ensure your assets are properly structured, easily searchable, and consistently presented.

People and Process Optimization

Technology alone doesn't solve DAM challenges. Our people-focused services include DAM maturity assessments, governance strategy development, and change management support. We help establish the policies, procedures, and standards needed for effective asset management while ensuring smooth user adoption through targeted training and engagement.

Frequently Asked Questions (FAQs)

What exactly is DAM consulting at Hamari?

At Hamari, we approach DAM consulting as a strategic partnership where we help you establish the foundation for digital asset management success. We work with your team to identify your current challenges, define clear DAM objectives, and develop a comprehensive strategy that aligns with your business goals. Our consultants bring decades of hands-on experience as product owners, digital librarians, and DAM administrators to help document your use cases and design solutions that automate and improve your digital asset workflows.

How do you help with DAM software selection?

Our DAM software selection process is tailored to your specific needs. We begin by documenting your technical and business requirements, then conduct workshops to align stakeholders. We provide you with a curated list of vendors that match your use cases, along with detailed SWOT analyses. For shortlisted vendors, we create demos, hands-on configuration, and testing sessions. Throughout the process, we act as your advocate, helping you choose the best options objectively and make a selection that truly meets your organization's needs. We can even assist with RFP development if needed.

Can you integrate our DAM with existing systems?

Absolutely. Systems integration is one of our core specialties. We have extensive experience connecting DAM platforms with various business systems, including PIMs, CRMs, e-commerce platforms, content management systems, and marketing automation tools. Our team designs and implements integration architectures that enable automated asset flow between systems, creating efficient workflows that remove manual transfers and reduce errors. We work closely with your IT team to ensure these integrations are secure, scalable, and aligned with your technology roadmap.

Do you offer ongoing DAM support after implementation?

Yes, we offer several options for ongoing support. Our admin-as-a-service offering provides dedicated DAM administration to help manage your system, handle complex feature requests, and ensure continued optimization. We also offer regular health checks to evaluate system performance, user adoption, and overall DAM maturity as your business evolves. Additionally, we provide training programs to help your internal teams build the skills needed for effective DAM management. Our support packages can be customized based on your specific needs and resource constraints.

What industries and DAM platforms do you have experience with?

Our DAM consulting team has worked across diverse industries including retail, manufacturing, and e-commerce. This cross-industry experience allows us to bring best practices from various sectors to your DAM implementation. We have expertise with leading DAM platforms, including Pimcore DAM, Adobe Experience Manager Assets, and more. Our platform-agnostic approach ensures we recommend and implement the solution that best fits your specific requirements rather than forcing a particular technology.